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A phallic-shaped kids toy. From a beloved brand. Under the tree on Christmas morning. Some crises write themselves.
I wish I could’ve made this up but the best crisis exercises are unfortunately a reality. And that’s exactly what happened to Play-Doh – their Christmas present? A bunch of pissed off parents who felt a cake decorating tool looked an awful lot like…well, see for yourself.
This was a crisis tailor made for social media. You can imagine the reactions and photos parents were posting to their social channels as well as Play-Doh’s. So how did Play-Doh respond? Well, really, in the only way they could – they replaced the toy with one a little less…phallic. They also offered to send a replacement to anyone who felt the toy was a too risqué for their kids.
The lesson? Add seventh grade boys to your product development team. If they snicker and giggle when you show them your product, reconsider the design.
Do you have a neatly trimmed beard? You may or may not be a Lumbersexual.
A strange term keeps popping up in my Twitter feeds. “Lumbersexual.” I had to look it up – according to Urban Dictionary, THE number one source for thirtysomethings trying to keep up with the kids, the definition is as follows:
A Metro-sexual who has the need to hold on to some outdoor based rugged-ness, thus opting to keep a finely trimmed beard.
Can you imagine the confusion people must be feeling around this new term? Back in the early 2000s people were telling me I was a Metro-sexual because I had highlights. I wasn’t sure if they were right but at least I had shows like ‘Queer Eye for the Straight Guy’ to help me out. Do you use skin care products? Yes. Know what hair shaper is? Yes. Have multiple types of hair shaper? Yes. Know what capers are? Yes. Cook with capers. Yes. Ok, now it’s confirmed. I was a Metro-sexual. But now there are subgroups of Metro-sexuals???
At least with Lumbersexual there is no confusion. Outside of the Brawny guy, who might be one and not know it, I think most people know if they are. I might be a Lumbersexual wannabe because I have beard envy and wish I could pull off the outdoor look, but one look at me and you know.
I do enjoy sleep. Maybe I’m a Slumbersexual? Is that a thing yet?
The ‘Future’ has arrived.
If you’re a fan of ‘Back to the Future II’, you know the year things really start to get interesting is 2015. We have hoverboards, self-drying jackets, holograms and video phones.
Now that we’re actually in the year 2015 it’s pretty incredible to see how close Robert Zemeckis was to predicting where we’d be as a society. Consider the movie was written in 1989 as we take a look at some of the highlights:
Video phone. Skype, GoToMeeting, Face Time – not only can we do it, we can do it many ways.
Self-lacing tennis shoes. Oh yea, just in the nick of time.
A Miami baseball team…. Yep…
…in the World Series… unfortunately… (still too painful to talk about)
…losing to the Cubs. Not quite yet.
Isn’t it wild how close the movie actually came? We’re a few flying cars short of pretty much being right on the money. I did a little digging and found that the writers actually consulted with scientists on what advancements they thought would be made by 2015. Two things – those scientists should consider starting their own product development company; and, can someone ask them when they think Cleveland will win a championship?
Side note: I find it interesting that there is no mention of the Kardashians, further supporting my theory that they aren’t of this earth and are in fact alien beings from an alternate reality that have manipulated the time space continuum. No futurist, scientist, deity or Hollywood writer could have foreseen their existence.